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Social media, a world of its own, is ever-evolving with new sensations and trend-setters constantly unveiled. Addison Rae is one of these sensations, rising to fame on TikTok in 2019. Born as Addison Rae Easterling to Monty Lopez and Sheri Easterling on October 6, Addison is the first of three children with two brothers, Enzo and Lucas Lopez. She majored in sports and broadcasting as a student at Louisiana State University, United States, while living in Louisiana with her family. She then moved to Los Angeles to pursue her career in influencing and you can say that paid off, as she has recorded huge success in her career as an influencer with millions of followers on TikTok, Instagram, Twitter (now X), and YouTube. Thanks to the opportunities she utilized, Addison has achieved success across various fields, from social media to acting, music, and entrepreneurship. Ladies and gentlemen, here’s a look at the promising career of the multi-talented Addison Rae.
Rae: The TikTok Sensation And Influencer Extraordinaire
Addison Rae burst into the limelight with her captivating dance videos and magnetic personality on TikTok. Her early activities on TikTok revolved around dance videos that went viral and as she garnered traffic, she shared content around beauty, lifestyle, acting, music, and lots more. Today, she is ranked the 4th most popular creator on the platform with over 88.4 million followers, boasting over 5.8 billion likes. In August 2020, she was named the highest-earning TikTok influencer by Forbes, with an annual gross of over $8.5 million, earning endorsement deals from brands like Reebok, Hollister, American Eagle, and L’Oreal as a result.
Addison further exerted dominance in the digital realm by attracting more brands like Fashion Nova, Daniel Wellington, Chantilly Boutique, Uptown, Cheapskate, and McCary's Jewelers. She also leveraged her widespread acceptance and traffic on social media to launch and attract fans to her fragrance brand, Addison Rae Fragrance, which has received immense praise for its unique scents and chic packaging, further solidifying her influence in the beauty and fashion world.
Addison's Journey From Dance Moves To Hollywood
Addison’s success extended far beyond her rise on TikTok. In September 2020, the star stunned her fans, as she announced her lead role in the Netflix film, He's All That, which was released in 2021. The movie is a modern-day adaptation of the beloved '90s classic, She's All That, and starring in such a project was a testament to Addison’s growing popularity and the industry's recognition of her immense talent. Her talents further found expression in Hollywood when she lent her voice to the character Marnie in the animated film Spy Cat and her potential was recognized when she signed to join the cast of Fashionista, a movie by Paramount that’s still in the works and the upcoming movie, Thanksgiving, which is in its post-production stage.
As anticipation builds for these films’ release, fans and critics alike eagerly await Addison's on-screen presence. Her acting prowess has garnered praise from all corners and her ability to seamlessly move between her internet persona and her acting roles has left audiences impressed and excited for her future projects. Her relentless pursuit of growth and artistic exploration promises an exciting journey ahead in the world of Hollywood and her effortless transition from dance videos to acting showcased her versatility as an artist, further solidifying her status as a budding Hollywood star.
Becoming A Rising Star In The Music Industry
In addition to her monumental success on TikTok and her flourishing acting career, Addison Rae has ventured into the world of music. In 2021, she made her musical debut with the release of her infectious single, Obsessed. The song showcased Addison's unique musical talent and garnered critical acclaim from fans and music critics. Upon its release, Obsessed made an impressive mark on various music charts, as it peaked at number 10 on the Bubbling Under 100 Hot Singles chart of 2021, reflecting its growing popularity and widespread appeal.
The song also secured the 15th spot on the New Zealand Music Chart and 9th position on the UK Independent Singles Chart, solidifying Addison's presence in the global music scene. The success of Obsessed marked a great start to Rae's musical career and her foray into the music industry was met with enthusiasm and praise, as fans eagerly embrace her music and await more melodious tunes from her.
Recognitions That Celebrate Addison Rae's Impact
Addison Rae has made appearances as herself in the shows Keeping Up with the Kardashians and Addison Rae Goes Home. She has also featured as a presenter at the Billboard Music Awards, Kids’ Choice Awards, and People’s Choice Awards in 2020. In the same year, she was nominated for The Social Star of 2020 award at the People's Choice Awards and the Creator of the Year and Breakout Creator categories of the Streamy Awards. Her remarkable influence on social media continued to be celebrated in 2021 when she earned nominations for the Favorite Female Social Star award at the Kids' Choice Awards and the Breakthrough Social Star award at the MTV Movie & TV Awards.
The accolades kept pouring in for Addison Rae, as she won the Lifestyle Creator award in 2021 and got more nominations for the Creator of the Year at the Streamy Awards in 2021 and 2022. Her growing impact on the entertainment industry was further acknowledged in 2022, with nominations for the Kids' Choice Awards' Favorite Social Music Star and Favorite Female Creator awards, as well as the People's Choice Awards' The Social Star of 2022. Her influence was recognized at the MTV Millennial Awards, where she received a nomination for Global Creator. Addison has not only excelled at influencing, she has also killed it in acting, music, and entrepreneurship. We can't wait to see what more she has up her sleeve.
Sources: PopBuzz, Highsnobiety, Indy100, and Forbes.